How Big 10 Universities are using Social Media for Fund Raising

Overall, social media for advancement in the Big 10 seems to be lagging when it comes to the level of engagement between constituents and the institution – that’s what the Indiana University Foundation’s Sara Reeves discovered in her research. There are, however, some very bright spots. Pay special attention to the second half of Sara’s interview below where she talks about some brilliant Facebook work being done at the University of Iowa.

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